President Barack Obama has signed an executive order mandating a government-wide review of environmental, health and safety regulations, in a search for redundant or unnecessary rules that hinder economic growth.

As reported by Bloomberg, the order tells federal agencies to ensure that the regulations in place are transparent, grounded in science, cost-effective, and that they promote innovation and job-creation.

Obama announced the move in the business-friendly op-ed page of The Wall Street Journal, writing:

Where necessary, we won’t shy away from addressing obvious gaps: new safety rules for infant formula; procedures to stop preventable infections in hospitals; efforts to target chronic violators of workplace safety laws. But we are also making it our mission to root out regulations that conflict, that are not worth the cost, or that are just plain dumb.

Political analysts say that the order, popular among industry groups, is an attempt to rebuild the administration’s frayed relationship with big business in the wake of the Democratic losses in the November mid-term elections.

Liberals were unhappy with the announcement.

“The administration should be preparing for a major fight to implement effective public protections on behalf of the American people — not echoing the Big Business’ talking points,” said Robert Weissman, president of the consumer-advocacy group Public Citizen.

However, business groups and their supporters in Washington were pleased.

“The fact that President Obama has heard the message from business leaders and from the public is a sign that he wants to reach out and govern much more inclusively,” said Ken Duberstein, former chief of staff to Ronald Reagan.

John Engler, president of the Business Roundtable, called the move “an important change of direction.”

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