A U.S. senator is asking the Federal Trade Commission to look into marketing practices among football helmet manufacturers.
Sen. Tom Udall, D-New Mexico, has fired a letter to FTC chairman Jon Leibowitz, urging the agency to investigate “misleading advertising claims,” and expressed concern that the “voluntary industry standard for football helmets does not specifically address concussion prevention or reduction.”
“Athletes, coaches and parents today are increasingly aware of the danger of concussion, and this awareness influences decisions about buying new and reconditioned football helmets,” Udall said in his letter, The New York Times reports.
Udall specifically cited Riddell, which manufactures helmets used in the National Football League. The source of his concern was a claim that using the Riddell Revolution helmet leads to a 31 percent lower probability of sustaining concussions, a statement that Udall says is not adequately supported by scientific research.
“I’m sure the senator is well intentioned,” Riddell CEO Dan Arment told the Times. “We’ll be transparent and we’ll welcome the scrutiny and review. We hope that that scrutiny and review goes to all helmet manufacturers.”
Concern about the danger of head trauma in football has grown in recent years, as research has shown a link between on-field concussions and premature dementia and other disorders.
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